Web3 doesn’t need more MVPs, it needs adoption. And in MiniPay, apps aren’t just getting built, they’re being used.
With over 7 million users and growing traction across Africa, LATAM, and beyond, MiniPay is quietly becoming the go-to distribution layer for stablecoin-powered apps. Developers are scaling from idea to impact, without tokens, ads, or airdrops.
Mini Apps extend this momentum. These lightweight, mobile-first decentralized apps are listed directly inside the MiniPay wallet, giving builders a direct line to an active, stablecoin-ready user base.
How MiniPay Helps Web3 Apps Reach Millions of Stablecoin Users
Mini Apps in MiniPay are already powering daily transactions for users in 50+ countries.
Ecosystem traction:
- 50M+ impressions served weekly across the ecosystem
- Categories include gaming, utility payments, digital goods, entertainment, and commerce
- Live in stablecoin-heavy markets like Nigeria, Ghana, Brazil, Kenya, the US, and EU
When you launch a Mini App, you inherit:
- Instant distribution to a stablecoin-native audience
- Local cash in/out infrastructure in 35+ currencies
- UX that feels like Web2 – no seed phrases, no setup
- Smart, contextual discovery based on user behavior
It’s a powerful flywheel for app growth, without the usual friction of Web3 onboarding.
From Hackathon to Hypergrowth – Builder Case Studies
Some of MiniPay’s most successful Mini Apps started with no marketing budget and no tokens – just a useful idea and the right distribution partner.
BitGifty, a bootstrapped stablecoin-powered local utility payment app built during Celo Camp, launched in MiniPay in 2024. Today, it has grown to 450,000+ active users, now processing thousands of transactions daily across 10+ countries.
"Minipay has been instrumental in BitGoifty achieving product-market fit. The ongoing support from the MiniPay team has also been a significant factor in our overall success, and we've greatly appreciated their assistance."
— Adeagbo Adedolapo, Founder, BitGifty

Real App Growth: Developer Case Studies in MiniPay
Proof of traction is public and builders are sharing it themselves:
- Bando – A local voucher and bill payment app. Grew from hundreds to tens of thousands of users in days
- Topcasters by Polkamarkets Labs – A USDT-powered prediction game where users forecast real-world events. 2.2M+ predictions played, 138K+ users
- Mdundo – One of Africa’s top music streaming platforms now offers music subscriptions for as low as $0.50, paid in stablecoins
- Gamifly A gamified trivia and challenge app rewarding users in stablecoins. Scaling through MiniPay’s built-in visibility
👉 This isn’t speculative adoption, it’s usage at scale.
Why Web3 Developers Are Choosing MiniPay to Launch and Grow Apps
Launching a Mini App in MiniPay means meeting users where they already are: inside a wallet they trust, with stablecoins they use daily. MiniPay removes some of the biggest pain points for developers. You focus on building, and MiniPay handles the rest.
In MiniPay, developers skip the hardest parts:
❌ No wallets to build
❌ No onboarding flows from scratch
❌ No multi-step user education
Instead, they plug into:
✅ A wallet layer abstracting all complexity
✅ Instant access to daily transacting users
✅ Smart discovery triggered by real user activity
“We’re seeing something rare: a distribution flywheel that actually works. Apps in MiniPay don’t just launch—they grow. For many builders, this is the first time they’ve reached thousands of real users with no paid push.”
— Murray Spark, Head of Commercial and Ecosystem, MiniPay
Build Once, Scale Everywhere
How to launch a dApp in MiniPay and reach a global audience instantly
With MiniPay, developers can focus on building features and gathering feedback, not fighting for adoption. And when your app solves a real problem, the growth follows.
Ready to Launch?
MiniPay is supporting developers at every stage with co-marketing, featured listings, technical support, and ecosystem-level visibility.
If you’ve built something useful, it’s time to get it in front of millions.